Friday, after a argumentative rules war In what Apple claims to be the sole authority on the iOS environment, a California judge has cut the tug of war between Apple and Epic Games. Both teams can win. Epic Games is expected to pay more than $ 3.5 million to Apple after it breached its contracts in making its pay-per-view program. And Apple needs to change its App Store rules to allow developers to use alternative payment methods – which affect Apple’s touch on the iOS environment.
While both companies give up long-term experiments after doing well, Apple’s Store’s fabrics can be permanently modified. In the near future, users in the App Store will be more likely to pay for those who make their own digital products — including, perhaps, some that do not pay for the developers of the apps.
The global $ 100 billion mobile gaming market is considered to be the most lucrative platform in the digital market. Apple’s share in the market is huge – more than 55%, the court found. Much of the market capitalization is based on Apple’s integration into its devices: Apple iPhones, Apple App Store, and Apple iOS. If their apps are approved by Apple, manufacturers will have enough platforms for nearly a billion iPhone users. But in exchange they have been asked to use the company to process payments for a wide range of digital products. What Epic argued, loudly and forcefully, was the 30% Apple Commission that stopped buying these – which a Four men the developer is called a “tax-only.”
When he filed a lawsuit against Apple last August, Epic said the company had made the government “unreasonable and unlawful” in violating antitrust laws. Apple, for its part, says it wants developers to use a payment method to make customers safer and easier to use.
Apple’s 30% Commission is similar, but not essential for doing business. Otherwise, it is no longer appropriate. Towards the end of 2020, another feature of the suit, Apple launched its own small app, reducing the committee to 15% of those taking less than $ 1 million through the App Store. (Some digital markets, including Epic Games’, have reduced their organizations to 12%.)
Although Epic Games set up its own natural military force as a war effort, U.S. Regional Judge Yvonne Gonzalez Rogers downplayed the company’s $ 28.7 billion announcement in a statement Friday. “The growth of this market underscores the goal of Epic Games in bringing this to fruition,” he wrote. “Having entered all the video markets, the gaming market was the next goal of Epic Games and sees Apple as a hindrance.” Although it had a greater advantage, Apple, it found, does not remain in the electronic marketplace in the face of antitrust laws. He endorsed Apple’s view that robust upgrades on the App Store are essential for security and differentiating iOS from the best Android sites. “Performance is not against the rules,” he confirmed, rejecting Epic’s big idea of forcing Apple to allow other retailers – such as Epic Game Store – to set up a shop within iOS.
But Apple did not fare well when Rogers turned his mind into an Unfair Competition Law in California. Under the ban, Rogers ruled that Apple should stop banning software developers from connecting with users, whether in-app or external, for other payment methods. The decree, he ruled, was “illegal repression[s] consumer choice ”by hiding consumer information, while unfairly protecting Apple from price competition.
If you have trouble understanding why such practices may seem inconsistent under California laws, but not federal law, you are not alone. Many skeptics argue that Rogers’ view is inconsistent.